Universal Orlando

WOO-HOO! SPRINGFIELD IS NOW OPEN AT UNIVERSAL ORLANDO® RESORT

All-New Themed Area Allows Guests to Enter the World of The Simpsons Like Never Before ORLANDO, Fla. (September 12, 2013)

Simpsons fans, rejoice! The world’s first Simpsons themed environment is now open at Universal Orlando Resort. Springfield – the expansive, new area in Universal Studios Florida – invites guests to step inside the hometown of America’s favorite animated family, The Simpsons, like never before.

For the first time ever, guests can enter downtown Springfield and visit the places that helped the town stake its claim as “Shelbyville by the Sea.” Anchored by the mega-attraction, The Simpsons Ride, the newly-themed area includes iconic eateries and knick-knack nooks from the hit animated series, The Simpsons, and an all-new outdoor attraction based on the show’s “evil” alien duo, Kang & Kodos. Guests may even run into Chief Wiggum (if he doesn’t run into them first).

Springfield at Universal Orlando Resort is the only place in the world where fans are able to…

  • Enjoy a “Genuine Clown-Endorsed Meal” and Buzz Cola at Krusty Burger
  • Grab a Homer-sized helping of donuts at Lard Lad
  • Imbibe at Moe’s Tavern with a Flaming Moe
  • Get “embiggened” at the Jebediah Springfield statue
  • Enjoy a “Taco Fresho” at Bumblebee Man’s Taco Truck
  • Snatch the catch of the day at the Frying Dutchman
  • Get a slice that’s “a-nice” at Luigi’s Pizza
  • Hang out at Duff Brewery and enjoy a Duff Beer – brewed exclusively for Universal Orlando Resort
  • Go for an intergalactic spin on the area’s new attraction, Kang & Kodos’ Twirl ‘n’ Hurl
  • Meet Krusty the Clown and Sideshow Bob – Universal’s two newest walkaround Simpsons characters

“Fans who love both The Simpsons and the ride at Universal Orlando will now be able to experience a much deeper immersion into The Simpsons world with the launch of Springfield,” said Jeffrey Godsick, President, Fox Consumer Products.

"I hope everyone has as much pure, irresponsible fun as we did writing the ride, signs and food menus. We raise our Flaming Moe's to ye," said James L. Brooks, Executive Producer, The Simpsons.

“When creating Springfield, we wanted to make guests truly feel like they’re part of the record-breaking animated show,” said Mark Woodbury, President, Universal Creative. “Now fans can become part of The Simpsons family and step inside the same places Homer and his family visit on a regular basis.”

About THE SIMPSONS
The longest-running scripted show in television history, The Simpsons exploded into a cultural phenomenon in 1990 and has remained one of the most groundbreaking and innovative entertainment franchises, recognizable throughout the world. Currently in production on its record-annihilating 25th season, The Simpsons has won 28 Emmy Awards and been nominated for an Academy Award in 2012 for the theatrical short The Longest Daycare. The Simpsons: Tapped Out is a top grossing mobile App and has ranked number one around the world on the App Store™ charts. The Simpsons Movie grossed over $525M at the global box office and the revolutionary virtual coaster ride at Universal Studios in Orlando and Hollywood is a continuous hit. The Simpsons received a Star on The Hollywood Walk of Fame in 2000 and has been honored with five U.S. postal stamps personally designed by Matt Groening. Named the “Best Show of the 20th Century” by Time Magazine, in 2013 Entertainment Weekly named The Simpsons the Greatest American Sitcom.

The Simpsons is a Gracie Films Production in association with 20th Century Fox Television. James L. Brooks, Matt Groening, and Al Jean are the Executive Producers. The Gracie Films Worldwide Brand Division develops and produces the licensed content for the series. Film Roman is the animation house.

About Twentieth Century Fox Consumer Products
A recognized industry leader, Twentieth Century Fox Consumer Products licenses and markets properties worldwide on behalf of Twentieth Century Fox Film Corporation, Twentieth Television and Fox Broadcasting Company, as well as third party lines. The division is aligned with Twentieth Century Fox Television, one of the top suppliers of primetime entertainment programming to the broadcast networks.

About Universal Orlando Resort
There are many choices for your Orlando meeting or event, but there is only one Universal Orlando Resort. With two theme parks, Universal Studios Florida and Universal’s Islands of Adventure, three magnificently themed on-site hotels and a nighttime entertainment complex, Universal Orlando Resort offers a variety of amazing themed venues, unparalleled entertainment and award-winning catering, allowing groups to never settle for business as usual. The resort’s 250,000 square feet of indoor, customizable meetings space and variety of unique outdoor event venues can accommodate groups ranging in size from 20 to 20,000. Visit www.uomeetingsandevents.com for more information or to plan a meeting or event.

Universal Orlando Resort is part of NBCUniversal, a Comcast company. Follow Universal Orlando Resort on Facebook, Twitter, Instagram and YouTube.

MEDIA CONTACT:
Universal Orlando Public Relations
http://media.universalorlando.com
(407) 363-8220